ASDA Have Abolished End-of-Day Price Reductions in All Their Stores
ASDA recently joined the other majors and the discounters in reducing the price of milk and there has been much hype in the media about this. However what has not yet been extensively reported is an important policy change on price reductions which, I suspect, they were hoping to introduce ‘by stealth’ while consumer focus was diverted elsewhere. This move will have a far greater effect on some of the prices we pay than a few pence off the price of a ‘pinta’ – read on to find out why… Some Background I recently revised an article which was first published last autumn on supermarket food. This was a time when the cost-of-living crisis was beginning to hit us all hard. The article was primarily aimed at highlighting food waste and what we could do to reduce it, thereby saving ourselves money and helping protect the environment. What emerged at the time was that many people were already finding it necessary to use food banks to feed their families adequately, and those ...